{"id":11878,"date":"2023-08-06T11:43:55","date_gmt":"2023-08-06T09:43:55","guid":{"rendered":"https:\/\/optimix.fr\/?post_type=glossaire&#038;p=11878"},"modified":"2025-01-16T12:28:03","modified_gmt":"2025-01-16T11:28:03","slug":"ajustement-des-prix","status":"publish","type":"glossaire","link":"https:\/\/preprod.optimix-software.com\/fr\/glossaire\/ajustement-des-prix\/","title":{"rendered":"Ajustement des prix"},"content":{"rendered":"\n<p>L&rsquo;ajustement des prix fait r\u00e9f\u00e9rence \u00e0 la modification des prix des produits ou services vendus par un retailer. Cela peut \u00eatre fait pour diverses raisons telles que la concurrence, les co\u00fbts, la demande du march\u00e9, etc.&nbsp;<\/p>\n\n\n\n<p>L&rsquo;objectif est d&rsquo;optimiser ses revenus et la rentabilit\u00e9. Une analyse des donn\u00e9es est n\u00e9cessaire pour prendre des d\u00e9cisions \u00e9clair\u00e9es. En r\u00e9sum\u00e9, l&rsquo;ajustement des prix consiste \u00e0 <a href=\"https:\/\/preprod.optimix-software.com\/fr\/solution-de-pricing\/strategie-de-prix\/\">modifier les prix de vente<\/a> pour atteindre des objectifs sp\u00e9cifiques dans le retail.<\/p>\n","protected":false},"template":"","alphabet":[94],"class_list":["post-11878","glossaire","type-glossaire","status-publish","hentry","alphabet-a"],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.8 (Yoast SEO v25.1) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Ajustement des prix<\/title>\n<meta name=\"description\" content=\"D\u00e9couvrez d\u00e8s \u00e0 pr\u00e9sent ce que signifie l&#039;ajustement des prix et comment l&#039;appliquer dans une solution de pricing.\" \/>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" 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